![]() | ![]() |
2009 | ||
---|---|---|
2 | EE | Sven C. Berger, Sonja Gensler, Bernd Skiera, Thorsten Wiesel: Customer Relationship Management Processes in Retail Banking - Best Practice and Business Value Evaluation. HICSS 2009: 1-10 |
2005 | ||
1 | EE | Martin Boehm, Sonja Gensler: Evaluating the Impact of the Online Sales Channel on Customer Profitability. HICSS 2005 |
1 | Sven C. Berger | [2] |
2 | Martin Boehm | [1] |
3 | Bernd Skiera | [2] |
4 | Thorsten Wiesel | [2] |