| |
| 2008 | ||
|---|---|---|
| 4 | EE | Eric K. Clemons, Guodong Gao: Consumer informedness and diverse consumer purchasing behaviors: Traditional mass-market, trading down, and trading out into the long tail. Electronic Commerce Research and Applications 7(1): 3-17 (2008) |
| 2006 | ||
| 3 | EE | Eric K. Clemons, Guodong Gao, Lorin M. Hitt: When Online Reviews Meet Hyperdifferentiation: A Study of Craft Beer Industry. HICSS 2006 |
| 2004 | ||
| 2 | Guodong Gao, Lorin M. Hitt: Information Technology and Product Variety: Evidence from Panel Data. ICIS 2004: 365-378 | |
| 2003 | ||
| 1 | Guodong Gao, Lorin M. Hitt: The Economics of Telecommuting: Theory and Evidence. ICIS 2003: 654-666 | |
| 1 | Eric K. Clemons | [3] [4] |
| 2 | Lorin M. Hitt | [1] [2] [3] |