2008 | ||
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4 | EE | Jashen Chen, Russell K. H. Ching, Margaret Meiling Luo, Chu-Chi Liu: Virtual Experiential Marketing on Online Customer Intentions and Loyalty. HICSS 2008: 271 |
2007 | ||
3 | EE | Jashen Chen, Russell K. H. Ching: The Effects of Mobile Customer Relationship Management on Customer Loyalty: Brand Image Does Matter. HICSS 2007: 151 |
2 | EE | Jashen Chen, Russell K. H. Ching: The effects of Information and Communication Technology on Customer Relationship Management and customer lock-in. IJEB 5(5): 478-498 (2007) |
2004 | ||
1 | Jashen Chen, Russell K. H. Ching, Eldon Y. Li, Yiling Liao: An Exploratory Study of the Effects of CRM Practices on CRM Effectiveness and Business Performance. ICEB 2004: 249-254 |
1 | Jashen Chen | [1] [2] [3] [4] |
2 | Eldon Y. Li | [1] |
3 | Yiling Liao | [1] |
4 | Chu-Chi Liu | [4] |
5 | Margaret Meiling Luo | [4] |