2006 | ||
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3 | EE | Jedid-Jah Jonker, Nanda Piersma, Rob Potharst: A decision support system for direct mailing decisions. Decision Support Systems 42(2): 915-925 (2006) |
2004 | ||
2 | EE | Nanda Piersma, Jedid-Jah Jonker: Determining the optimal direct mailing frequency. European Journal of Operational Research 158(1): 173-182 (2004) |
1 | EE | Jedid-Jah Jonker, Nanda Piersma, Dirk Van den Poel: Joint optimization of customer segmentation and marketing policy to maximize long-term profitability. Expert Syst. Appl. 27(2): 159-168 (2004) |
1 | Nanda Piersma | [1] [2] [3] |
2 | Dirk Van den Poel | [1] |
3 | Rob Potharst | [3] |