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Jedid-Jah Jonker

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2006
3EEJedid-Jah Jonker, Nanda Piersma, Rob Potharst: A decision support system for direct mailing decisions. Decision Support Systems 42(2): 915-925 (2006)
2004
2EENanda Piersma, Jedid-Jah Jonker: Determining the optimal direct mailing frequency. European Journal of Operational Research 158(1): 173-182 (2004)
1EEJedid-Jah Jonker, Nanda Piersma, Dirk Van den Poel: Joint optimization of customer segmentation and marketing policy to maximize long-term profitability. Expert Syst. Appl. 27(2): 159-168 (2004)

Coauthor Index

1Nanda Piersma [1] [2] [3]
2Dirk Van den Poel [1]
3Rob Potharst [3]

Copyright © Sun May 17 03:24:02 2009 by Michael Ley (ley@uni-trier.de)