2008 |
6 | EE | Shuk Ying Ho,
Michael J. Davern,
Kar Yan Tam:
Personalization and choice behavior: the role of personality traits.
DATA BASE 39(4): 31-47 (2008) |
5 | EE | Shuk Ying Ho:
Human-computer interaction and management information systems: Foundations.
JASIST 59(12): 2034-2035 (2008) |
2006 |
4 | EE | Shuk Ying Ho:
The Attraction of Internet Personalization to Web Users.
Electronic Markets 16(1): 41-50 (2006) |
2005 |
3 | EE | Shuk Ying Ho:
An exploratory study of using a user remote tracker to examine web users' personality traits.
ICEC 2005: 659-665 |
2003 |
2 | EE | Shuk Ying Ho,
Sai Ho Kwok:
The attraction of personalized service for users in mobile commerce: an empirical study.
SIGecom Exchanges 3(4): 10-18 (2003) |
1 | EE | Shuk Ying Ho,
Siu Man Lui:
Exploring the factors affecting internet content filters acceptance.
SIGecom Exchanges 4(1): 29-36 (2003) |